KONSTANTIN GRCIC - DESIGN IS WORK

Konstantin Grcic is considered one of the most innovative and profound product designers worldwide. His career began with a chair and a lamp, both of which are on display at the Museum of Modern Art in New York. "Design is Work" accompanies the designer for the duration of a year in the various segments of his working world: while designing in the studio with his team or deliberating over the right decision with a client; among the tumult of “Salone” (furniture fair, Milan) or during the planning of an exhibition for the Pinakothek der Moderne in Munich. Here, with the aid of design models, the developmental process behind one of his most prominent pieces, “Chair_One” becomes tangible – from the initial sketches to the finished product. In the film, these steps are lucidly illustrated by Grcic’s current project: a furniture series made of cast iron, conceived and developed with the long-established Italian design company “Magis” and its dynamic founder Eugenio Perazza. It becomes apparent that design involves a tremendous amount of work – but also considerably more.